Header Ads

44% Millenials In India Use Mobile Phones While Driving, 32% Take Selfies


New Delhi: According to results of a survey undertaken by Ford, Millennials in India are most likely to use their mobile phones while driving to make or receive a call or text (44%), use social media (31%), or take a selfie (32%). This online survey was conducted by GlobalWebIndex in May 2017 on behalf of Ford, and included 700 respondents from India.

Parents – often worrying about screen addiction for their children – featured among the most distracted groups of drivers on the road, second only to millennial males. Interestingly, while overall mothers came out as slightly more responsible than other groups, they were still most likely to have read or watched something (35%) while driving.


Using a phone while driving slows reaction times (notably braking reaction time, but also reaction to traffic signals), makes it difficult to keep in the correct lane, and to keep the correct following distances. Sending a text message takes about 10 seconds, which is the equivalent to 280 meters on a highway when a car is going 100 kmph.

Across all groups of respondents, mobile phones topped the list of in-car distractions, followed by other passengers and applying makeup. 42% of Indian drivers say they try not to use their phones while driving, but end up doing so anyway. Of the respondents who use their phone while driving, the most popular reasons were taking calls from friends or family (54%), being stuck in traffic or at a stoplight (53%), and answering work calls or emails (46%). The fear of missing out is also a key reason, with 28% of millennials and 30% of parents admitting to using their phones while driving for no reason other than they had “always want to be connected.”
“More people face fatalities on Indian roads because of other’s faults. Ford is committed to helping raise awareness of road safety and educating drivers on safe driving practices,” said Rahul Gautam, VP Marketing, Ford India. “Phones are a great distraction normally, but behind the wheel they can be life threatening.”
According to the World Health Organization (WHO), over 1.25 million people die each year as a result of road traffic crashes and between 20 and 50 million more people suffer non-fatal injuries. They found that drivers using mobile phones are approximately four times more likely to be involved in a crash than drivers not using a mobile phone.

Ford has developed new technologies that minimize distractions from mobile phones. SYNC 3, the automaker’s in-car connectivity system, allows drivers to use their voice to make a call, hear a text, listen to music and activate apps - all while keeping their eyes on the road and hands on the wheel.

Continuing its efforts to promote safe driving behaviour, Ford launched Cartesy, a campaign encouraging drivers to be courteous and respectful to others on road much like our day-to-day life. The campaign, which aims to highlight behavioral issues impacting safe driving, revealed how distracted driving is making our roads less safe. Findings of the Ford Distracted Driving Survey, launched to kick start Cartesy, revealed mobile phone usage is the biggest cause of distraction for Indian drivers.

20 comments:

  1. I’m so glad ford is focusing on this growing issue and launching the campaign. Distracted driving is so dangerous. I wish people would start being more responsible.

    ReplyDelete
  2. A school devoted especially to novices is White Mountain Chapter, which also has an amalgamation of theory and practical courses in Advanced Driving. driving school melbourne

    ReplyDelete
  3. Actually he is driving in winter with the winter tires on top of his car instead of having them For more info look at this website

    ReplyDelete
  4. I wish to show thanks to you just for bailing me out of this particular trouble. As a result of checking through the net and meeting techniques that were not productive, I thought my life was done.
    fire and safety engineering course in chennai

    ReplyDelete
  5. Very nice, thanks for more information, shearing to The automotive transportation would additionally assist you to select from your home and drop you at identical place. The package can cowl completely different places like Tiger Cave, pallava’s Five Ratha’s and additionally crocodile reptile Park.
    Chennai to mahabalipuram tour package | mahabalipuram tour package from chennai

    ReplyDelete
  6. I just want to let you know that I just check out your site and I find it very interesting and informative.. telstra international roaming rates

    ReplyDelete
  7. My friend mentioned to me your blog, so I thought I’d read it for myself. Very interesting insights, will be back for more! theoriecursus den haag

    ReplyDelete
  8. I read your blog now share great information here.

    Driving school

    ReplyDelete
  9. I think this is an informative post and it is very useful and knowledgeable. therefore, I would like to thank you for the efforts you have made in writing this article. best 4g mobile under 4000 to 5000

    ReplyDelete
  10. This comment has been removed by the author.

    ReplyDelete
  11. - Dublin's four test centres saw some of the highest failure rates in the country – with Tallaght coming in at 52.5%, Churchtown coming i Driving Lessons Dublin 7

    ReplyDelete
  12. This comment has been removed by a blog administrator.

    ReplyDelete
  13. I obtained some useful points through this blog site. Lyme taxi service

    ReplyDelete
  14. Para a análise da relação entre ansiedade e o desempenho em situação de avaliação para a obtenção da CNH, faz-se saber que o processo avaliativo dos DETRANs tem como exigência os exames médicos (de sanidade física e mental) e psicológico, o curso teórico/técnico, a prova teórico/técnica, o curso prático de direção veicular e a prova prática de direção veicular (São Paulo, 2014 ). Comprar CNH quente

    ReplyDelete
  15. This comment has been removed by a blog administrator.

    ReplyDelete
  16. This comment has been removed by a blog administrator.

    ReplyDelete
  17. Another way to fund them would be to take out a loan, although we strongly recommend avoiding this as much as possible because no debt is good debt. driving Lessons

    ReplyDelete
  18. Thank you for helping people get the information they need. Great stuff as usual. Keep up the great work!!! buy instagram likes buzzoid

    ReplyDelete
  19. Been searching for such a remarkable blog like this for a long time.
    spy phone

    ReplyDelete

Powered by Blogger.