Introducing the OAA: Beginning of 'AndroMotive' Era


Some of the leading automakers and tech companies are bringing their forces together to form an OAA (Open Automotive Alliance).This alliance  consists of Google, Audi, GM, Honda, Hyundai and nVidia, and will bring a coalition of technology and automobiles.

Google wants to extend the success of Android, which is being used by over a billion phones today, with this automotive alliance. These giants together, have aimed to bring an android platform vehicle to reality by the end of 2014. The alliance has already been in touch with National Highways Traffic Safety Association (NHTSA) to make sure the system is safe for in-car use. The dream of Google is to bring up the best of Android into a vehicle in a safe and seamless manner. This open development model and common platform will allow automakers to more easily bring cutting-edge technology to our lives.

But, these car makers are not choosing just one partner. Google has to face a tough competition. Honda has already shaken hands with Apple, while, Chevrolet (GM’s division) is also going along with Apple for its 2015 lined up cars. Some cars are now appearing with integration of Apple’s "Siri eyes Free" application. Now Google has to battle with many other tech leaders for dashboard dominance.

Will it be a revolutionary change for in-car infotainment and our dashboards?


Let us wait and watch...
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About Rahul Ranade

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